New Tourism Ventures: An Entrepreneurial & Managerial Approach

Type

Book

Authors

Dimitri Tassiopoulos

ISBN 10

0702178047

ISBN 13

9780702178047

Tags

Hospitality, Travel & Tourism, Reference

Description

Small and medium tourism enterprises (SMTEs) are considered to dominate the global tourism industry numerically, forming the backbone for the delivery of tourism offerings. These enterprises take the form of a range of hotels, bed-and-breakfast accommodation, travel agencies, restaurants, theme parks, events companies, resorts, tourist guides and tour operators, to mention a few. This second edition provides a definitive grounding of how to create and manage tourism ventures. This edition takes an entrepreneurial and managerial approach to the subject, underpinning the various concepts associated with tourism entrepreneurship. The subject is discussed within the context of international best practice and research. - from Amzon

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